Spring 2004Tentative Schedule

BUS 184-Marketing

Date

Day

Assignments

Feb 09

M

Introduction/Orientation

11

W

Ch 1

16

M

Ch 2

18

W

Ch 3

23

M

Ch 3 

25

W

Ch 4      Article Summary I Due

March 1

M

Ch 4

3

W

Ch 5

8

M

Ch 5, Case I due pg 118- Ch 5 - Exam Review -

10

W

EXAM I Ch 1-5

15

M

Ch 7

17

W

Ch 7

22

M

Ch 8

24

W

Ch 8      Article Summary II Due

29

M

Ch 9

March 31

W

Ch 9

April 5-10

SB

Enjoy

12

M

Ch 10

14

W

Ch 10.      Case II Due pg 203- Ch 9

19

M

Ch 11

21

W

Ch 11,     -Exam Review-

26

M

EXAM II Ch 7-11

28

W

Ch 12

May 3

M

Ch 12.     Case III Due pg 254- Ch 11

5

W

Ch 13

10

M

Ch 13      Article Summary III Due

12

W

Ch 14  

17

M

Ch 14

19

W

Ch 15

24

M

Ch 15, Exam Review

26

W

EXAM III Ch 12-15

 

 

 

 

 

 

 

 

Happy Summer!

 

 

 

The schedule above is tentative and may change during the semester, prior notice will be given in class or via email. However, your cooperation with the assigned material is appreciated. NO LATE ASSIGNMENT OR MAKE UPS WILL BE  ACCEPTED/GIVEN DURING THE SEMESTER>