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COVID-19 Update

Shelter In Place: Most Classes/Services Online through Fall Semester


Contact Information

CTE Dean: Gerlinde Brady
Phone: 831.477.5672
Address: 6500 Soquel Dr
Aptos, CA 95003
CTE Coordinator: Leslie De Rose
Phone: 831.479.6560
Address: 6500 Soquel Dr
Aptos, CA 95003
  • marketing team collaborating

Marketing, Sales, & Services
Career Pathway

The three pathways in this sector are Marketing, Professional Sales, and Entrepreneurship/Self-Employment. All three emphasize training to meet the growing need for marketing professionals with skills in communication, small business, self-employment, advertising, marketing strategies, product and service management, and promotion and selling concepts. These pathways provide a firm foundation for advanced education, entry to a career, and success in the global marketplace. All industry sectors include entrepreneurship and marketing, and therefore students in the Marketing, Sales, and Services sector have a variety of career options.

Departments & Programs

Department Programs Offered  
Business (BUS) Business A.S. Degree and Certificates of Achievement Contact Department
Journalism (JOURN) Journalism A.S Degree and Certificates of Achievement Contact Department

Job Market

Typical Position Median Salary*
Market Research Analyst $48,171
Marketing Manager $122,024
Meeting/Event Planner $45,037
Travel Agent $35,577

Reporter and Correspondent

Technical Writer $70,240

*Information from the U.S. Bureau of Labor Statistics' Employment Statistics for Santa Cruz County, 2014 First Quarter Wages.

Occupational & Career Information
Search for an occupation by keyword in California or Santa Cruz and Monterey Counties and get wages and job outlook.)


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Aptos Campus, 6500 Soquel Drive Aptos CA 95003, 831.479.6100