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small business

Moving into e-Business

Statistics indicate that e-Business is becoming a standard way of conducting business for many organizations. In fact, consumers are beginning to expect that businesses will provide their services and products online.

This workshop covers the range of solutions commonly used by e-businesses, the major technological challenges to developing an e-business capable website and the primary importance of developing an e-business strategy to assess the opportunities and risks before becoming involved.
Class #04SBEB1-01
Sat., April 5
11 am – 12:30 pm
Room 506
Register by Feb. 12: $30
Register after Feb. 12: $36
Sorry, we're no longer taking registrations for this class.

Dan Powers - See bio below

Managing Your Cash Flow
Cash flow is a key indicator of a business’ financial health. Knowing how to maintain a healthy cash flow is essential to a successful business. Properly managing cash flow is a matter of both good overall planning and effective use of cash flow strategies. This workshop explains the importance of cash flow management, the need to develop cash flow forecasts that track the inflows and outflows of cash, and the reasons why it should be regularly updated.

Class #04SBCF1-01
Sat. March 8
11 am – 12:30 pm
Room 506
Register by Feb. 12: $30
Register after Feb. 12: $36

Sorry, this class has been canceled

Dan Powers - See bio below

Improving and Protecting Your Credit Rating
Credit reporting agencies track the credit worthiness of businesses to help suppliers and lenders make decisions about which companies to do business with. The strength of a credit rating can impact the payment terms that vendors grant, whether or not a bank will grant you a loan, and what interest rate they will apply to that loan.

Keeping a credit report in tip-top shape is smart for business. This workshop explains how credit rating works and offers practical advice on how to protect and improve your business’ credit rating as well as how to protect yourself from providing credit to poor risks. Class #04SBCR1-01
Sat., April 26
11 am - 12:30 pm
Room 506
Register by Feb. 12: $30
Register after Feb. 12: $36
"Register Online"

Dan Powers is Chief Operating Officer with McEwan & Associates, Inc. This full service CPA firm has for the past 25 years helped the small business owner become more prosperous and reach their personal and professional goals. Dan has owned successful businesses in music, carpentry and photography.

These Small Business workshops are offered in collaboration with the Central Coast Small Business Development Center located at Cabrillo College.

Customer Service Essentials
Customers always have a choice! Come to this interactive, experiential course to learn essential skills that will keep your customers coming back.

You will learn the hands-on skills you need to deliver exceptional service and to grow in your career. Specifically, you will learn: to assess the needs and expectations of your primary customer groups learn and practice 5 skills that make your customers happy discuss keys to service success such as stress management, powerful, positive speaking skills, active listening and open, positive nonverbal communication. Finally, you will learn and practice techniques for managing tough customer situations and conflicts.

Endorsed by the Santa Cruz County Workforce Investment Board.

Class #02SSCS1-01
Thurs., March 13
8:30 am – 4:30 pm
Capitola Career Center
Register by Feb. 12: $89
Register after Feb. 12: $110
"Register Online"

Claire Laughlin is an independent consultant and trainer in the field of communication. Claire has developed and taught courses at over 50 organizations and at six different colleges and universities and currently consults with a wide variety of organizations in Santa Cruz County.

Accounting for Small Business
This class will reveal the mysteries of accounting in plain language and give you everything a non-accountant saddled with keeping “the books” needs to know. Concepts and processes covered in this class will include: the bookkeeping cycle, accrual vs. cash vs. tax accounting, and the chart of accounts, journals and general ledger

Double entry and single entry bookkeeping will be explained without the pain of “debit and credit” journal entries. Learn accounting concepts, FASB and GAAP all in one class. This is an excellent prerequisite for those wishing to maintain their accounting records either manually or using computerized systems.

Class #04SBAN1-05
Sat., Feb. 23
9 am - 1 pm
Room 435
Register by Feb. 12: $65
Register after Feb. 12: $80
"Register Online"

Carol Jensen specializes in financial aspects of start-up businesses and she is a Registered Tax Preparer (CTEC). Carol has taught QuickBooks and Real Estate at Cabrillo for many years.

Work as an Extra in Movies and TV
If you are interested in acting, you can begin by doing “extra” work in the Bay Area. This class will get you in front of the camera! Learn the basic requirements and rules of being a background actor, put together your resume and learn how to market yourself.

You'll learn how to find out about up-coming productions, and find work with talent agents and casting directors. Many students who have taken this class in the past are now enjoying working as an extra in the Bay Area.

Please bring a blank VHS videotape.

Class #02ETFT1-14
Sat., March 8
9 am - 3 pm
Room 801
Register by Feb. 12: $60
Register after Feb. 12: $72
plus $20 workbook fee payable to instructor at class
"Register Online"

Jack Dunstan is a SAG member who has worked on stage, in films, and TV. He actively works as a model and film extra in the Bay Area, most recently appearing as an extra in the films Princess Diaries, Matrix 2, The Valley of Heart's Delight and The Engagement Ring.

Speaking for Money
There’s no magic to rising to the top in the professional speaking world, or shame in just making occasional talks a part-time avocation. Whatever your subject, all paid speakers follow the same basic steps, whether it’s a $50-and-lunch talk to the local club or church, or a $5,000+ keynote address.

In this class you will find out what all successful speakers must do to find clients and crowds. Learn how to market your topics and how much to charge. Thousands of non-celebrities are earning six-figure incomes by speaking locally or across the country and the world. Why not you?

Class #02ETSM1-05
Thurs., March 13
6 - 10 pm
Room 311
Register by Feb. 12: $50
Register after Feb. 12: $62,
includes workbook
"Register Online"

Gordon Burgett is a 20-year speaking veteran with thousands of presentations in all formats. He has been a member of the National Speakers Association since 1982.

Becoming a California Notary Public
This complete course teaches the standards expected of notaries public and prepares you to confidently pass the California State Notary Exam. Because California notaries work gathering evidence for presentment in courts and handle a variety of business documents it is important to keep up to date with the latest new laws effective for 2008 as presented in this class.

Information about testing sites and schedules for The State California Notary Public Examination will be given in class. The new Notary Exam is more difficult to pass than previously. Free tutoring after class is provided to help all students pass the exam and you receive a notary public journal to get your business up and running.

You must bring photo ID (Driver’s License or Passport, immigration or military ID) to class. At the end of class you will receive your State required Proof of Completion certificate.

There will be a short break for lunch. It is suggested that you bring your lunch, as there is no Saturday food service on campus.

Class #02ETNP1-25
Sat., March 1
9 am - 5 pm
Room 405
Register by Feb. 12: $60
Register after Feb. 12: $72,
plus $25 text payable at class
"Register Online"
John Christ - See bio below

Notary Business: Loan Signing Agent
Whether you are a new or a current Notary Public this class will show you how you can build a lucrative mobile Notary or loan signing agent business. Get the most up-to-date information on: new laws and current laws in review, loan signing agents and the mortgage process, advertising and marketing strategies, business planning, interactive use of the internet for marketing services.

A certificate will be presented to each student upon completion.

Class #02ETNB1-10
Sat., April 5
11 am - 3 pm
Room 405
Register by Feb. 12: $50
Register after Feb. 12: $62
plus $25 materials payable at class
"Register Online"
John Christ is a state credentialed notary instructor and a State of California Notary Public, expert witness and textbook author.

Business & Career


Moving into e-Business

Managing Your Cash Flow

Improving and Protecting Your Credit Rating

Customer Service Essentials

Accounting for Small Business

Work as an Extra in Films and TV

Speaking for Money

Becoming a California Notary Public

Notary Business:Loan Signing Agent





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