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Starting & Operating
an eCommerce Business
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|
Syllabus... |
FAQs |
Hybrid: 1.5
hours in class + 1.5 hours Online with Blackboard
http://online-cabrillo.blackboard.com |
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Instructor
Contact Information
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| |
David
Ambrosini |
| Office: |
Room
505B |
| Phone: |
831.479.6422 |
| Classroom |
Room
515 |
| Class
Hours: |
T
930 -1050 a.m. +
1.5 hours online with Blackboard weekly
class time
(+
3 hrs 25 min per week Online Instruction (minimum Computer Lab Time
for homework/week) |
| Office
Hours: |
M 9-920 a.m., 1050-1130 a.m., room 505B
T 9-920 a.m., 1050-1130 a.m., room 505B
W 9-920 a.m.,1050-1130 a.m., 5-600 p.m., 905-915 p.m.,room 505B
TH 9-920 a.m., 1050-1130 a.m., room 505B |
| eMail: |
Use Blackboard
Email for all class related questions |
|
| Required
Reading - Websites |
Bus
89 Class Website
Required Reading
|
By
David Ambrosini |
All
materials are the copyrighted property of David Ambrosini, ©1998-2010. |
Blackboard Bus
89 Website
Required Online Instruction |
By
David Ambrosini |
All
materials are the copyrighted property of David Ambrosini, ©2007-2010. |
| Recommended
Reading |
| Website Magazine |
Online |
Newsstand
or subscription |
| The
Non-Designer's Web Book |
By
Williams and Tollett 3rd edition |
Pear
(Peachpit)
ISBN 978-0-321-30337-0 |
| e-Business
and e-Commerce Infrastructure |
By
Chaudhury & Kuilboer |
McGraw-Hill,
Irwin
ISBN 0-07-247875-6 |
| Database-Driven
Web Sites |
By
Morrison |
Thomson
Learning
ISBN 0-619-01556-X |
| BizTalk,
Implementing Business-to-Business E-Commerce |
By
Kobielus |
Microsoft
Technologies Series
ISBN 0-13-089159-2 |
http://www.amazon.com/
http://www.barnesandnoble.com/
http://www.cabrillobooks.net/
| Add Policy |
| Add
Policy: Students
who fail to attend the first class meeting without contacting me
will be dropped as "No Shows." The spot will be given to
a student on the Wait List in numerical order. You must be on the
Wait List and present at the first class meeting to be eligible to
add. No one may "Add" after the first week. |
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| Course
Content |
Course
Description: An introduction to eCommerce for new or existing businesses
planning
to create a business presence online. Learn about eCommerce, planning
and designing a Web site, Web assets, technology and Web architecture,
Web sales and security, attracting and keeping customers, maintaining
the business Web presence, legal issues and creating a simple business
Web site.
Hybrid
Course & My
expectations This course is a sixteen week course,
organized into weekly class sessions with multiple topics. You
will need to arrive on time, stay the entire class session and
meet all deadlines to succeed. The class is taught with 1.5 hours
in the classroom using my website and 1.5 hour online per week
(not counting homework) through the Blackboard (formerly WebCT)
online instructional software.
Lectures
are delivered via the Bus 89 instructor
website
Most
CourseWork is completed through the Blackboard online
instructional system.
Due
dates, schedules, coursework
and grades are
viewable via either system. The
Blackboard Learning Modules show
all assignments including readings, plus due dates and late
dates for each week. Click
here for a printable version.
Business
Idea - A specific Business Idea
for an eCommerce site is recommended and will make the coursework
more meaningful, but not required.
Attendance/Paticipation - Attendance/Participation is required. There are 16 meetings including the Final
Exam meeting. You may be dropped as a no show the first week
of classes. If you miss more than 2 weeks of class sessions (2
meetings) you may be dropped. However, it is the student's
responsibility to drop a class. You receive points for attendance.
You cannot pass the course with less than 70% attendance! (at
least 11 of 15 class days, not counting the final.)
Attendance/Participation: (see pages 30-31) This course requires active
participation each day of class so it is important for you to attend
every class
session, arrive on time, and come prepared. Your participation not
only enhances your own learning, it benefits other students in the
class, especially when the class is doing group work. Your level
of participation is reflected in your grade and since you can’t
participate if you are not in class, absences will also be reflected
in your grade.
Note: There
are no "make-ups" for missed days. Extra Credit may be
available.
Worksheets -
Worksheets
are accessible
from my class website (http://www.cabrillo.edu/~dambrosini/189Web/worksheets.html)
to be completed and
turned in using Blackboard.
Note: Late
Worksheet assignments will be 10 points off. Extra Credit may be
available.
LEXs -
Learning
Exercises are accessible
from my class website (http://www.cabrillo.edu/~dambrosini/189Web/worksheets.html)
to be completed and
turned in using Blackboard.
Note: Late
LEXs will be 10 points off. Extra Credit may be
available.
Discussions -
Online postings and responses via Blackboard.
Discussion topics require you to pick one option
under Coursework at my website and then post each as a separate
post on Blackboard. You will also respond to
two postings from your classmates.
For full credit, your original posts should be at least 250 words
and responses 150 words. All must
be thorough, logical and posted on time.
Note: Late
discussion postings will be 10 points
off. Extra Credit may be available.
Late
CourseWork - is
marked as "Late" by Blackboard after the Due
Date. a penalty of 10 points is assessed one week after the due date (a "grace" period) They are expected
to be accurate and thoroughly completed.
Xtra
Credit - You will have some opportunities
to get xtra credit points. They are noted on the CourseWork
page. Others may be added.
Withdrawal
policy -
You may withdraw from the course with a W grade until
75% of the semester has elapsed. You can drop using WebAdvisor. Contact the
admissions and records office for details. Failure to follow the withdrawal
procedure will result in an F grade being assigned at the end of the semester.
No Shows will be dropped by the instructor at the end of the first class meeting
and your spot will be given to a student on Wait List.
You
will use the class website as your textbook. Enrollment
in this class gives you access to computers on campus. The
class website is published on the Internet and is not password
protected, thus you have access to the class website from any
Internet connected computer on or off campus. However, to
use a campus computer you need your class
login and password. Click here for
printable instructions. You may use the Library computers without
having to log in. Students will
use the same login for 1. Blackboard, 2. Lab computers (CTC),
and 3.WebHawks wireless campus network. (See FAQs for
more info)
Printing
on campus requires you to go to the CTC (Computer
Technology Center) in Aptos or Watsonville and open a printing
account with $5.00. You are charged $ .10 a page for black
and white, $.50 a page for color.
Students
needing accommodations should contact the instructor
ASAP. As required by the Americans with Disabilities Act (ADA),
accommodations are provided to insure equal opportunity for
students with verified disabilities. If you need assistance
with an accommodation, please contact Disabled Student Services,
Room 810, 479-6379, or Learning Skills Program, Room 1073,
479-6220. http://www.cabrillo.edu/services/dsps/index.html |
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| Using
Computers on Campus |
Using
Computers on Campus
Your
Student Account or Login (or Logon) consists
of a username & a password.
- Activate your semester login ASAP.
- Activate Student
Account - Within 24 hours of registering in
any class with the college, your student account will
be automatically created and you can look up your Student
Account:
- The
Campus Network, Hawknet (wireless), and Blackboard account
are the same.
- To
Use the Classroom Laptop Computers in Room
515 you will:
|
| CTC
Hours Aptos - Room 1400 Aptos |
| Monday-Thursday |
830
am - 9:45 pm |
| Friday |
9
am - 1200 noon |
| Saturday |
9
am - 4:45 pm |
| Sunday |
Noon
- 4:45 pm |
| Aptos
CTC |
|
| CTC
Hours Watsonville - Room Wat4510 |
| Monday
- Thursday |
800
am - 8:00 pm |
| Friday |
800
- 4:00 pm |
| Saturday |
9
am - 1:00 pm |
| Sunday |
closed |
| Watsonville
CTC |
|
|
 |
| Grading |
| All
graded items are on a point basis as indicated in the
table below. You will get a letter grade unless you let me know
by the end of the fifth week that you prefer the Credit/No Credit
option. Credit
is given for completing 700 points of the coursework successfully
AND missing no more than 4 meetings. |
 |
| Grading
Requirements |
points
|
Worksheets
12
@ 20 pts |
240 |
LEXs
12
@ 20 pts |
240 |
Attendance
15 days @ 20 pts |
300 |
Discussion
Topics
6 @ 20 pts each |
120 |
Shopsite
Part 1
Part 2
|
40
80
|
| Points Used for grade |
1,000 |
Xtra
Credit
up to
100 pts |
TBD |
|
Total
points
|
1100
possible
pts |
|
Note
1: The Final Exam day is Thursday, 5/31, from 7-950 am. There is no final exam per se but you will turn
in any assignments due and get back all submitted and graded
materials.
Note
2: Attendance is required. You may be dropped as a no show
the first week of classes. If you miss more than 2 weeks of class
sessions you may be dropped.
Note
3: Late Coursework will
be 10 pts off. Extra Credit will be available.Work
is late two weeks after the due date and is expected to
be accurate
and thoroughly completed.
Grades:
A=900pts, B=800, C=700, D=600, F=below 600 based on 1,000 points.
Pass/No Pass requires 700 points for Pass.
|
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| Code
of conduct (late assignments, copyright, plagiarism, cheating) Each
student should click and read the standard Code of Conduct for
Cabrillo College courses: Statement
of Ethics, Rights & Responsibilities |
| |
 |
Class
Sessions: What we cover in daily
class meetings. You may receive a hard (paper)
copy so you can take notes as we go or print it yourself
with my permission as student, properly enrolled
in this class. All materials are the copyrighted
property of David Ambrosini, ©1998-2010. |
|
Class
Sessions Quick
Look
|
| Class
Sessions aka Lecture Material |
| Session
1 - 1st
Day - Syllabus Click
Her for the Full Table of Contents and Topics |
| Session
2 - Creating an eCommerce Site |
Shopsite
1 - Begin ShopSite |
| Session
3 - Sales Transactions & Taking
Orders |
Shopsite 2 - Basics |
| Session
4 - eCommerce Basics Part 1 |
Shopsite 3 - Products |
| Session
5 - eCommerce Basics Part 2 |
Shopsite 4 - Back
End: FTP |
| Session
6 - File Names, Page Names & Site
Directory Management |
Shopsite 5 - Advanced |
| Session
7 - Organization/Site
Map Planning/Storyboarding |
Shopsite 6 - Commerce |
| Session
8 - Online Site Personality and Business
Functions |
| Session
9 - Naming Your Business |
| Session
10 - Legal Issues |
| Session
11 - Putting Out the Welcome Mat |
| Session
12 - Planning Your Website Around
Customers & Markets |
| Session
13 - Planning Navigation |
| Session
14 - Content, Features & Interactivity |
| Session
15 - Web Page Creation Strategies |
| Session
16 - Where to Put Your Website |
| Session
17 - What to Look for in an ISP/Web
Host |
| Session
18 - Planning Security & Easing
Customer Concerns |
| Session
19 - Final
Exam Meeting - no final; turn in any assignments or extra credit
work. Final Exam day Thursday 5/31, from 7am to 950 am |
| |
|
Deadlines
for Spring 2012 semester classes:
|
- Semester Begins February 6
- Lincoln Holiday Observed Friday, February 10, Campus Closed
- Deadline for parkeing permit reversal February 17
- Add Deadline for full-term
classes: Saturday, February 18
- Drop Deadline for full-term
courses with refunds: Saturday, February 18
(This date is the deadline to drop a full-term course and receive a full refund
or reversal of charges.)
- President's Day Holiday is Monday, February 20, Campus Closed
- Drop Deadline for full-term
courses without a permanent record “W”: March 3
- Pass/No Pass (aka Cr/No
Cr) Grade Option Deadline for full-term classes: March 9
- Deadline to apply for an
AS/AA degree or certificate: Saturday, April 7
- Spring/Easter Break April 9 - 14, Campus Open
- Deadline to Withdraw from
a full-term courses with “W”:
May 5
- Memorial Day May 28, Campus Closed
- Final Exams May 29 - June 2
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| Holidays |
- Lincoln Holiday Observed Friday, February 10, Campus Closed
- President's Day Holiday is Monday, February 20, Campus Closed
- Spring/Easter Break April 9 - 14, Campus Open
- Memorial Day May 28, Campus Closed
|
© All
materials are the copyrighted property of David Ambrosini, ©1997-2012.
Comments:
Contact webmaster: cabrillodave @ gmail.com |